A new year is incoming and looking back at the gambling year in the US it has been nothing but amazing where GGR (gross gaming revenue) in the US is expected to land north of $60 billion for the year 2022. This can be compared to $53 billion in GGR for the year 2021 which was remarkable itself as it was the first year the gambling GGR broke $50 billion. In the US, online gambling is still mainly driven by in-person gambling but with more and more states legalizing online sports booking and casinos, the online market share is expected to grow rapidly where online slot machines as a segment is growing the fastest according to Forbes.
At Casivo, we are not surprised by this development and believe it will continue because of two main factors. Number one being more states opening up for online casinos already in 2023 but mainly because of new casinos launching 2023 in states that already allow real money casinos online.
The US is now an established powerhouse when it comes to online gambling and will by all indicators remain so. Exemplified by big mergers and acquisitions (Draftkings $4 billion deal with William Hill getting the most attention) we believe US casinos acquiring European ones is a trend that will continue during 2023. If so, this will mean even more new casinos to play at for US casino players. This is great news for everyone who enjoys a great casino bonus or prefers to play via mobile devices. We all understand that a new casino means that there is a new welcome offer to claim but we also want to highlight that new casinos often means a better mobile experience. Looking at the European brands they tend to offer better casino apps and mobile casinos in general, one big reason why US casinos are interested in acquiring them.
To summarize, we are really looking forward to the casino year of 2023 and will keep you posted when new casinos launch as well as for other news and information that might be of interest.